Location: TOKYO, Japan 70 sqm 2017
Client: Giada SPA
Type: Retail

Jacob Cohen opened its newest boutique inside Ginza Six in Tokyo, a mixed-use complex with 47'000 sqm of retail space featuring high-end boutiques targeting both foreign tourists and domestic customers.

The 13-story complex hosts a total of 241 shops, including flagship outlets for several international brands.
The exterior design of Ginza Six was inspired by traditional Japanese "noren" entrance curtains, while the interior is meant to offer a culture-rich experience with Japanese contemporary art and scenes of nature. Cohen’s boutique designed by Area-17 provides a minimalistic environment of classical elegance, where refined furniture and details enhance the display of the iconic luxury denim.

Featured

__
SINGAPORE 90 sqm 2020

A giant octopus animated for few months the ION Orchard shopping centre’s atrium. It belonged to Panerai pop-up store, a nautically-themed universe set up to not only celebrate the 70th anniversary of the Panerai Luminor, but also serving as temporary holding grounds whilst its flagship boutique within the same mall underwent a refurbishment. 

__
SHENZHEN, China 100 sqm 2019

Area-17’s design for the patisserie L’Amour aims to create a place where one can escape from his daily routine, an enchanted universe where the whole senses are stimulated by a seamless correspondence between taste and sight, olfaction and touch. The boutique combines sensoriality and functionality. Thanks to varied configurations of interiors and seating, it is the perfect venue for a relaxing break alone or with friends.

__
HONG KONG, China 240 sqm 2019

Area-17 worked together with Juventus FC team to design the new company’s APAC offices located in the Central district of Hong Kong, one of the most renowned international business hubs. The leading ideas behind this overseas agency are strengthening the brand’s awareness worldwide and fostering a close relationship with global and regional partners.