Location: SALERNO, Italy 150 sqm 2020
Client: Private Client
Type: Residential

Nestled on Southern Italy hills, this apartment is designed by Area-17 as a seamless space alternating opaque and transparent volumes, flooded by natural light. The idea of connectivity shapes a new interiors’ layout: the minimalistic cube of the kitchen opens on the dining and living area. The result is a refined yet casual environment, tailored on the family social life’s routine.

 

A transparent room as home office stands in between the living and the sleeping area. The transition from the public to a more private space is underlined by a change in the décor mood. Wardrobes and bathrooms are hidden behind romantic tapestries, materials become more precious and textures more elaborates, furniture includes vintage pieces from the owner’s personal collection.

Most of fixtures and furniture is custom made by highly-skilled local craftsmen: from the built-in closets serving as vertical partitions to the glass and wrought iron sliding doors; from the concrete shelf running along the living area to the neat kitchen’s volumes with marble details. An elegant palette of neutral shades is the interiors fil rouge, punctuated by intense charcoal grey and midnight blue accents.

Featured

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BRESCIA, Italy 27'000 sqm 2018

Centro Nuovo Flaminia is part of a wider urban renewal plan concerning the former “Magazzini Generali” area at the South-West of Brescia city center. It occupies 27'000 sqm, among which 7'000 are dedicated to a Coop supermarket. The shopping mall, designed by Area-17 and Inres, is the focal and vital point of a great park and recreation area.

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BUSTO ARSIZIO, Italy 2'000 sqm 2018

Located in the city center, the new supermarket Coop Busto Arsizio is the core of a wider urban requalification area. The store occupies the volume of a former factory and has been redesigned by Area-17 and Inres as a connection between the neighborhood and the new project area. Roof-to-ceiling windows dematerialize large portions of walls and engage interiors and exteriors in a uninterrupted dialogue.

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SHANGHAI, China 2'700 sqm 2018

Area-17 interprets the innovative Hema Robot Restaurant by Alibaba Group with an interior design and layout that enhance the high-tech character of the original concept. The newest location occupies the second floor of a branded space that Hema opened inside NECC – the new National Convention and Exhibition Center in Shanghai. Visited by millions of people, this is the perfect location for an environment unifying the brand’s core values and an experimental approach to hospitality.

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FIORANO MODENESE, Italy 5'000 sqm 2018

The partnership between Area-17 Architecture & Interiors and Iris Ceramica Group continues with a renovation work that combines distinctive features of contemporary design with a great respect for what the brand means for its surroundings and the people living there. The refurbishment of the historic Iris Ceramica headquarters arises from two main needs: integrating the original building from the ’60s with the brand-new showroom’s volumes, and remodeling the interiors, which underwent a change in functions over the past decades. It also states the choice to consolidate a weighty brand identity and return it to employees and clients with a new, stronger visual image.

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CASTELLARANO, Italy 2'000 sqm 2018

For the restyling of the Italian Ariostea headquarters’ interiors, Area-17 drew inspiration from the brand’s core values: technological innovation and maniacal attention to detail. The 2'000 sqm office building occupies 2 floors, connected at both ends by double-height volumes providing wide perspectives as well as a visual and physical tie among spaces.

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BOLOGNA, Italy 360 sqm 2018

Iris Ceramica stand designed by Area-17 for Cersaie 2018 demonstrates the ability of interpreting contemporary spaces using the ceramic material in an unexpected way. This year, the inspiration comes from the latest trends in co-working environments, where new ways of interacting and doing business ask for new architectural languages.