Area-17 collaborated with INRES to develop the new format for FiorFiore stores. FiorFiore is Coop’s premium private label, featuring the finest traditional products from Italian and worldwide food culture. FiorFiore Concept Store is meant to be a food boutique, where the high quality of design, materials, and skilled craftsmanship are metaphors for the excellence of the products on sale.
Starfish Oyster Bar is a rare pearl in the wide sea of Beijing restaurants, offering a menu dedicated to serving seafood of a superior calibre. Area-17’s design aimed to give a voice to the main themes that inspired the owners: the ocean and the excellence of its products.
Area-17 designed the clean yet cozy interiors of LMPLUS, Massimo Masili’s third restaurant serving fine Mediterranean cuisine in Beijing.
In 2010 Citic Bank asked Area-17 to design a private clubhouse in Boao, on beautiful Hainan Island. Citic Club House is an ideal place for the bank’s important clients to combine business meetings with leisure.
The fresh-looking yet refined environment of Tamarind Indian restaurant shines through subtle hints to its cuisine homeland. Area-17 designed a space where bright colors and glass surfaces decorated with motifs reminiscent of tamarind flowers are understated references to the Indian imaginary.
Close to the Riccione seafront, the Sixty Hotel brings its clientele into the colorful world of the ‘70s. Psychedelic atmosphere, original vintage furnishings, and environments signed by twenty-five international artists make this hotel truly one of a kind.
