Area-17 designed Secret Pon-Pon boutique in Kuwait City, embodying the brand’s spirit in the plan: young and lighthearted on one hand, feminine and confident on the other. Chic champagne and off-white interiors are spiced up by pink accents, while the sparkle of golden details adds a glamorous touch to the atmosphere.
Area-17 was the project manager for the renovation of Prada boutique in Canton Road, a Hong Kong major tourist hub complete with many upscale shops and landmarks.
MareMà is a shopping mall designed by Area-17 and INRES within Parco Commerciale Grosseto, a significant intervention of urban renovation of the area north of Grosseto.
Coop’s Supermarket Of The Future at Bicocca Village is conceived as an experimental arena where shopping logics are tailored to the expectations of a young and well aware public, used to have everything at a mouse click.
Modena is the new lamp designed by Area-17 for Martinelli Luce, historical Italian design brand.
Area-17 and INRES took part in the requalification of the R-Nord building redesigning the gallery located on the ground floor, both architecturally and commercially. The renovation of the complex began a few years ago by the Comune di Modena through CambiaMo.
Iris Ceramica’s stand by Area-17 is a relational space, where appreciating the wide range of the group’s products and doing business in an environment of relaxed elegance, far from the fair clutter.
Combining traditional Chinese elements and contemporary materials to express the brand’s long tradition and its advanced technologies research, Area-17 defined a new customers experience in the showroom of Monopy, leader bathroomware producer.
The second Jacob Cohen Japanese boutique opened in Osaka inside the prestigious Herbis Plaza shopping mall. Area-17 reinterpreted the traditional concept introducing a ceiling feature of a great visual impact.
The growing appreciation in the Asian market leads the expansion of Officine Panerai in Korea, supported by Area-17 who oversaw the project management for the second boutique by the brand in the Lotte Avenuel Shopping Mall, Seoul.
Cinoforum is meant to be a space where the relationship between human and animal is fostered by activities carried out independently or in collaboration with experts and dog trainers.
Following the success of the Naknor project, Hebei Good Hope Cape Logistics Co. LTD Group from Xingtai, south of Beijing, asked Area-17 to design its international logistic center, which serves the whole region.
Area-17 designed the Ellai stand for Kitchen & Bath China 2016, which opened at the Shanghai New International Expo Centre on July 1st, 2016. Fully in line with the brand’s motto – Live life –, Ellai Booth is inspired by the idea of the visit as a discovery.
