Area-17 collaborated with INRES to develop the new format for FiorFiore stores. FiorFiore is Coop’s premium private label, featuring the finest traditional products from Italian and worldwide food culture. FiorFiore Concept Store is meant to be a food boutique, where the high quality of design, materials, and skilled craftsmanship are metaphors for the excellence of the products on sale.
Area-17 designed the new captivating Daphne’s multibrand store in one of the busiest shopping hub in Zhengzhou, China. The one-of-a-kind façade is covered in 6500 rounded movable mirrors.
As it entered the Chinese market, Peuterey opened a boutique dedicated to the youngest – “Peuterey Kid” – in addition to the main brand’s store. They are both located in the Takashimaya Shopping Mall, a mall managed by Japanese investors in Shanghai, devoted to a niche public in the wide fashion market.
Area-17 designed the clean yet cozy interiors of LMPLUS, Massimo Masili’s third restaurant serving fine Mediterranean cuisine in Beijing.
Novo is an innovative department store meant for a young audience that seeks an unconventional shopping experience. The spaces range from 1'000 and 5'000 square meters, and were designed for Megabox in Hong Kong, Yueda 899 in Shangai, and Grandview Mall in Guangzhou. They speak contemporary language comprised of technology, music, and cutting-edge design.
Area-17 designed two office buildings for Perfect World, one of the most important Chinese online gaming developers. The 3'000 square-meter project combines high-tech solutions, traditional materials, and unconventional geometries in order to create a warm environment with contemporary flair.
Area-17 was tasked with the design of Jardines Solano, one of the most desirable residential areas in Cuenca, Ecuador. The project consists of two eight-story towers with forty-two units each, surrounded by a beautiful 2'000 square meter private park.
The third edition of Watches & Wonders saw a new collaboration between Officine Panerai and Area-17. Again, Area-17 was in charge of the project management of the historic Maison’s pavilion.
OSGIC’s new office strives to find a well balanced and dynamic way to manage creativity, beginning with a workplace where technology and design coexist. In order to reach this goal, Area-17 designed the space in collaboration with established public and private institutions, such as: IAO Fraunhofer German Institute, AR Technology, and IUH Smart Home Solutions.
